why ?

Because Microsoft wanted to increase the awareness of the users on their PCs’ risks.

what ?

A mini-site including banners for a campaign answering the main concerns, the PCs’ risks.

how ?

By providing an HTML 5 mini-site based on the Microsoft brand guideline for the campaign.

how it all started ?

We spread the message about the risks of piracy & explained how to protect one’s PC starting with the 6 major risks of using pirated software. We created a useful mini-site summarizing all what you need to know.

and what we got

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An HTML 5 mini-site, adaptable to all platforms and browsers, including parallax features on the home page. The campaign was provided to Microsoft Israel with a set of creative banners, for the major local media portals.