Marketing guru and podcast host, Professor Scott Galloway with Colin and Samir.
where he discussed why one of the most important skills today is the ability to tell a story… Storytelling! He also has his vision for the future of the creator economy—on one hand, the challenge of making an income from it, and on the other, the significant opportunity within the field.
According to Galloway, “Advertisers are struggling to reach young affluent men today.” He claims that most of them don’t encounter ads on the big screen (“they’re watching Netflix”) and don’t listen to the radio (“they’re on Spotify”), making podcasts or YouTube channels the best way to reach them.
