Psychology of color will increase your website conversions

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Put some color on it! Us the science of psychology to improve conversions rates How does color affects human behavior on websites?Research from QuickSprout indicates that 90% of all product assessments have to do with color. “Color,” writes Neil Patel, is “85% of the reason you purchased a specific product.” It’s a no-brainer fact of any […]

Human Or Machine: Can You Tell Who Wrote These Poems?

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Can a computer write a sonnet that’s indistinguishable from what a human can produce? That’s exactly what computer scientists at Dartmouth College tried to answer Can you tell if a human wrote a touching poem or a machine trying to be a human? Computer scientists at Dartmouth College Made a competition to figure it out: […]

The psychology of emoji

emoji pillows

What exactly is driving our use of emoticons? The answer is quite simple, they make us feel good Did you know that over a five-month period in 2013 emoji’s were used over 1.7 billion times on Twitter? Emoji’s are a fun way expressing yourself whether you are feeling 🙂 or 😀 or just 🙁 But way it […]

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